Maxx Deluxe Natural

The ammonia-free special formula of this product, available in 22 different color options, creates permanent and super shiny tones. It ensures color consistency from root to tip and perfectly covers whites. The Aloe vera-infused color-protecting shampoo in the set, with its color-fixing actives, helps your hair color stay long-lasting. The coconut oil-infused hair care cream nourishes your hair, providing intense shine and softness.